Are they talking about you?

I just advanced the Jack-of-Smiles Case from 9 to 10 on my alt, and in addition to what’s on the wiki, it reset a quality I’d never seen before called &quotAre they talking about you?&quot. I didn’t think anything of it until I looked at the wiki and saw it wasn’t mentioned there, so I didn’t think to screenshot it. The flavor text was something about the press taking an interest in you, and the icon was a newspaper. I didn’t have the quality, it was just a standard quality reset at the end of a storyline.

Is this part of the Fate-locked Jack content?
edited by Unlogic on 1/4/2016

Yes, it’s a quality you get if you decide to become Jack.